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The Amiado AG was acquired by Axel Springer Schweiz AG in summer 2007. The company has been operating the website students.ch since 1998, the leading Swiss student portal. At this time the Swiss online business of Springer was not worth mentioning. At a quick view this transaction seemed not to fit in the Swiss portfolio which consisted mostly of print business titles. What convinced us was the concept, the financial track record and most, the team itself. Here we expected a huge potencial. In this project I was involved in the management discussions and the due diligence as well as the company valuation and the preparation of the decision of the German board of Axel Springer AG.

And our expectations were even topped: the team of students.ch gave important impulses and valuable input for the extension of the AS online-portfolio (e.g. www.handelszeitung.ch).

Additionally, with the internationalization the own portfolio was extended as well. And with the acquisition of www.usgang.ch and www.partyguide.ch the third-biggest Swiss online network was established.